Lead Influencer Manager
Job Description
We're a tight-knit team of creative, data-driven people, continuously building services & partnering with the world's largest brands.
We value great work with talented, innovative & diverse, making meaningful connections with like-minded creatives along the way!
RoleWe're looking for a Lead Influencer Manager to drive influencer strategy and execution across high-impact global client accounts and lead the team.
You will own net-new and strategic accounts end-to-end, lead and develop junior members, and work closely with leadership to ensure the influencer function runs smoothly, predictably, and continues to scale through strong team performance.
What you'll do-
Strategy & Creative Leadership
Develop influencer and content strategies tailored to client objectives, defining formats, creator profiles, and creative direction that drive performance.
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Team Management & Enablement
Lead a team of Mid-level and Junior Influencer Managers, providing direct oversight, coaching, and mentorship. Own their performance and growth while ensuring the team consistently delivers high-quality results across accounts.
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Campaign Ownership
Lead the full influencer campaign lifecycle from brief to launch, optimization, and results analysis across multiple accounts.
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Client Relations
Serve as the day-to-day point of contact for assigned accounts, guiding clients through strategy, creator selection, and execution.
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Sales Support & Proposal Development
Support new business and account growth by building influencer strategies for proposals, contributing to pricing and deliverable structuring, and participating in client pitches and workshops. Help translate client needs into clear influencer scopes and set realistic expectations from the start.
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Content & Quality Control
Own influencer content approvals, ensuring quality, compliance, and brand alignment before launch.
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Performance & Optimization
Continuously optimize creator mix, formats, and execution to deliver against awareness, traffic, and conversion goals.
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Airtable & Ops Ownership
Own and improve the influencer operations system. Evolve Airtable structures, introduce automations, and build simple workflows and documentation to keep campaigns organized, scalable, and easy to manage.
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Leadership Collaboration
Work closely with the Head of Influencer Marketing and leadership team to help shape best practices for influencer execution -
Risk Management & Communication
Proactively surface risks, blockers, and trade-offs early, clearly documenting decisions and recommendations for both clients and internal teams.
5+ years in influencer marketing with a proven track record of delivering successful influencer campaigns
Ability to translate client briefs into influencer strategies, creative direction, and execution plans
Strong instincts for content formats, creator-brand fit, and what converts across platforms
Comfortable working in structured systems (Airtable, Notion, or similar) and maintaining clean workflows
Confident, clear communicator with senior stakeholders, especially US-based clients. Fluent English is a must
Able to guide and review work from Mid-level and Junior IMs while remaining hands-on in execution
Seasoned influencer marketer who can take full ownership of complex client work and consistently make smart, strategic decisions about creators, content, and performance. You should be comfortable guiding others, working closely with clients and leadership, and spotting issues before they become problems, all while keeping campaigns moving toward strong results.
Why Join inBeatFast-growing agency with tier-one clients
Culture built on autonomy, transparency, and high performance
Unlimited Time Off & Sick Days
Flexible working hours
Fully remote (with the possibility to work from anywhere)
High opportunity for growth!
About This Role
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