Influencer Coordinator

We are looking for a detail-oriented and proactive Influencer Coordinator to support the planning, booking, and execution of influencer campaigns. This role is focused on managing the day-to-day running of influencer activity - from sourcing the right talent to coordinating content delivery and ensuring campaigns run smoothly.

The ideal candidate has hands on experience with influencer bookings and negotiations, understands social media trends, and has a strong instinct for matching the right talent to the right brief.

• Identify and source influencers aligned to campaign objectives and target audience
• Match the right talent to the right briefs based on performance, audience, and brand fit
• Build and maintain a strong database of influencers across platforms

• Manage influencer outreach, bookings, and contract negotiations
• Negotiates rates in line with budgets and expected deliverables
• Ensure clear agreements on deliverables, timelines, and usage rights

• Coordinate influencer campaigns from briefing through to execution
• Manage timelines, content submissions, approvals, and posting schedules
• Liaise with internal teams (content, brand, paid media) to ensure alignment

• Stay up to date with platform trends (TikTok, Instagram, etc.)
• Identify content formats and trends that are likely to perform
• Provide input into briefs based on what is currently working in the market

• Track influencer performance across campaigns
• Monitor key metrics (engagement, reach, CPM, CPA where applicable)
• Compile post-campaign reports with key learnings and recommendations

• Maintain accurate records of bookings, contracts, and payments
• Ensure all influencer deliverables are received and stored correctly
• Support invoicing and payment tracking

• 2-4 years' experience in influencer marketing, social media, or a similar role
• Proven experience with influencer booking and rate negotiation
• Strong understanding of social media platforms (TikTok, Instagram, YouTube)
• Good understanding of influencer performance metrics and what "good" looks like
• Highly organised with strong attention to detail
• Strong communication and relationship management skills
• Ability to manage multiple campaigns and deadlines simultaneously

• Strong eye for talent and content quality
• Proactive and solutions-driven
• Detail-oriented and process-driven
• Passionate about social media and trends