CRM Co-Ordinator - The Body Shop
Job Description
The Body Shop is an International brand of luxury bath, body and beauty products operating in retail locations throughout South Africa. We currently have a vacancy for a CRM Co-Ordinator, based at our Head Office in Woodstock, Cape Town.
Job Purpose:The main purpose of the job is to manage and control "Love your Body" club membership, promotional activities and operations to ensure set acquisition targets are met.
Job Objectives:- To maintain and update The Body Shop brand website through an external service provider.
- To manage and content and mailing of the monthly customer newsletter through external service provider.
- To manage the customer life cycle from enrolment to completed membership.
- To manage third party suppliers deliverables and deadlines.
- To ensure database is maintained, updated and cleaned regularly.
- To manage data flow between stores, call centre, third party suppliers, Head Office and CRM System.
- To create and maintain standard operating procedures and SOPS manuals for stores and Head Office.
- To drive acquisition of the "LYB" card to achieve set targets.
- To create a promotional plan for the "LYB" loyalty club to complement the Brand Marketing plan.
- 2 - 3 Years experience in marketing environment - Direct or Customer Relations Management.
- Basic retail industry principles.
- Interacting with customers.
- Accuracy and strong attention to detail.
- Adhering to Principles and Values.
- Relating and Networking.
- Coping with Pressures and Setbacks.
- Delivering Results and Meeting Customer Expectations.
About This Role
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