Sales Manager

Cape Town, South Africa Posted on 03/18/2026

To maximize revenues of the hotel by driving maximum contribution from all producing segments through the various sources. To develop and co ordinate various programs and policies relating to all marketing and promotional activities of the hotel.

• Plan and Forecast hotel revenue for rooms, F&B outlets and from various segments
• Create a work environment that is high in employee morale and provides constant learning & development and use the feedback from ESS to draw an action plan
• Develop systems and procedures that achieve higher cost efficiency and guest satisfaction
• Recruitment and Performance Appraisal/Management of the staff in the department
• Assist in developing the overall strategic direction for the relaunch and subsequent growth of the Hotel, adopting a total Revenue Approach.
• Prepare appropriate forecasting tools and strategies to visualize market scenario and develop long range plans
• Develop a means by which to continuously measure the program effectiveness as well as to track the trends in local marketplace and beyond, which would impact demand for the hotel
• Build an accurate and effective database of current and potential guests/accounts
• Maintain accurate and up to date information on competition's performance, sales & marketing strategy etc
• Propose room/F&B pricing strategy in consideration with hotel's market positioning, target customer and desired mix

• Minimum 3 years sales experience in the travel / tourism / hotel industry
• Certificate or Diploma in Sales & Marketing or Hotel Management
• Valid Drivers Licence and vehicle for day to day travel / appointments
• 3 Years experience in a similar position