Brand Manager - Apache & Grandstream
Job Description
The main purpose of the Brand Manager encompasses a wide range of responsibilities of the product's life cycle, and you will oversee a products, or part of it, from ideation to distribution.
Brand Manager Job Duties and Responsibilities Business Strategy Development and Execution- Training on vendor processes and systems
- Involving partners in vendor training and events
- Ensure operational excellence of the vendor within the partner.
- Orders are placed on the vendor timeously.
- Quotes are fast and accurate.
- Credits are passed by the vendor and to the reseller/partner.
- ETA and delivery information
- Escalation of partner operational issues at vendor and focus on resolution.
- Understand the development strategy for the vendor and implement it in the SBM sector.
- Increase customer coverage / count for vendors and Partners.
- Increase vendor product coverage.
- Increase geographic coverage.
- Define and document a development plan with each partner and focus on the execution
- Review the plan every quarter.
- Training and up skilling of partners and First Distribution
- Development partner to grow sales and presales resources of the partner.
- Training on vendor sales tools
- Technical, Presales
- Sales Management, Marketing, Working with the partner to drive marketing initiatives on behalf of the vendor, these initiatives may include.
- Marketing events
- Tele campaigns
- Internal incentives
- Promotion of vendor events
- Driving vendor GTM's with the partner
- Managing the vendor sales process
- Discount Management
- Lobbying support for partner at the vendor
- Margin management (ensuring the integrity of channel pricing)
- Vendor sales funnel management & reporting funnel to vendor
- Enlisting vendor support to drive the opportunity to closure
- Vendor relationship management
- Making sure that relationships are maintained with key vendor contacts who are required to be successful in quarterly reviews for the partner.
- Solution focus for each partner
- Vendors focus on each product.
- Take ultimate responsibility for the revenue target allocated to the partner.
- Drive FD's product focus within each respective partner
- Be the custodian of the vendor relationship at the partner.
- Ensure that vendors' products are top of mind with all key stakeholders within the partner.
- Analyze market segments and develop marketing strategies to build product demand by creating effective solutions and awareness of the product and brand
- Provide marketing plans and GTM plans for the sales team
- Liaise with vendors and the industry to understand product and market trends and amend plans accordingly to ensure efficient product life cycle management and maximize opportunities
- Clearly communicate product, market strategy, objectives and technical
- Strategic account management plan for all channel partners to be presented once a quarter as part of your quarterly review
- Monitor inventory (inventory turns, stock aging, stock days, obsolesces, stock outs) for the stock to meet all key performance indicators
- Negotiate targets, rebates, co op marketing funds, stock rotation, pricing, and supply
- Manage orders and warranty returns
- Ensure that customer related queries are effectively dealt with and solved
- Assist the team with other related functions when and where required
- Submit Weekly / Monthly/quarterly reports as required by management, vendors, and partners
- During the first week of your employment, you'll be presented with a meticulously crafted learning map designed to seamlessly guide you through your on the job training experience.
- Grade 12
- Tertiary Qualifications would be advantageous.
- 3 Years of Accounts Management / Product management experience in Networking
- 3 years of IT Distribution experience
- Excellent knowledge of MS Office suite is essential.
- Excellent understanding of Networking optics and Optical products
- Strong Self Motivational and Empowerment skills.
- Strong Communication Skills.
- Strong Relationship and Self Management Skills.
- Takes Initiative.
- Works well with all kinds of people.
- Remains calm under pressure.
- Proven account management or other relevant experience
- Demonstrated ability to communicate, present, and influence credibly and effectively at all levels of the organization.
- Excellent time management skills
- Fluent in English
- Own reliable transport and a valid driver's license
- Work from office environment.
- Semi formal dress code.
- Working hours are from 08:00 - 17:00.
- Excellent international business language skills (English), both written and verbal.
- Reliable transport to and from the office.
- This is a permanent position subject to a successful three month probationary period.
- You will be required to perform such duties as reasonably required by the business.
- Your job description may be amended from time to time if it is valid and reasonable.
- You will serve the Company or any Associated Entity in such capacity as management may reasonably require.
- Duties must be performed faithfully, diligently, and to the best of your abilities.
- You agree to use your best endeavors to promote the best interests of the Company and any Associated Entity.
- You may be required, within reason, to work outside of set duties and/or perform in more than one role
About This Role
Career insights for Marketing Managers positions