Account Based Marketing Specialist (Intern)
Job Description
Department: Sales
Employment Type: Full Time
Location: Cape Town
DescriptionWe are currently looking for a passionate and enthusiastic Account Based Marketing Specialist (Intern) to join our team.
Key Responsibilities Account Intelligence & Targeting- Support the identification and prioritisation of target accounts aligned to Sabio's Ideal Customer Profile.
- Contribute to account research, including CX maturity, technology environments, transformation priorities, and AI adoption drivers.
- Assist in mapping buying committees to understand key stakeholders and influencers.
- Support the delivery of personalised ABM programmes across 1:1, 1:few, and 1:many models.
- Assist in developing tailored messaging, content, landing pages, and calls to action.
- Coordinate with digital, content, and events teams to support engagement activity.
- Work closely with Sales and AI Proposition teams to align messaging and review programme performance.
- Help produce account-specific playbooks, executive briefs, and personalised assets.
- Translate research and insights into clear, sales-ready messaging.
- Support Product Marketing in positioning Sabio's AI propositions clearly and consistently.
- Strong interest in Account Based Marketing and B2B marketing best practice.
- Familiarity with ABM and insight platforms (e.g. ZoomInfo, Demandbase, 6sense, LinkedIn Sales Navigator) is desirable.
- Ability to create clear, well-structured, on-brand content.
- HTML, CSS, or JavaScript knowledge is an advantage, but not essential.
- Interest in customer experience, digital transformation, and AI-driven technologies.
- Training and structured support will be provided to build deeper expertise.
- Analytical & Technical Skills
- Strong research and analytical skills, with the ability to synthesise insight.
- Working knowledge of Salesforce, Excel, and PowerPoint, or a willingness to learn.
- Curiosity and analytical thinking
- Creativity and attention to detail
- Strong collaboration skills
- Clear written and verbal communication
- Customer-focused mindset
- Commercial awareness and willingness to learn
- Remote/Flexible work
- Connectivity Allowance
- 15 days paid holiday a year- (this excludes three Sabio days)
- Momentum EAP
Strictly No Agencies; any submission of resumes without prior request from Sabio Group will not be deemed as an introduction and therefore will not warrant an introduction fee. All applicants must have the right to work in the territory to which the role relates (UK & EU). Sabio Group are unable to offer sponsorship on any roles advertised.
About This Role
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