TRAFFIC Western Cape

Lead Product Manager

IQbusiness
South African Rand . ZAR 300,000 - 400,000

Job Description

We are seeking a highly experienced and strategic Lead Product Manager to drive the vision, roadmap, and delivery of key product initiatives. This role requires a strong blend of business acumen, user-centric thinking, and technical understanding. The ideal candidate is a natural leader who can collaborate across teams, influence decision-making, and ensure products deliver measurable value to customers and the business.

Key Responsibilities Product Strategy & Vision
  • Define the product vision, strategy, and long-term roadmap aligned to business goals.

  • Conduct market research, competitive analysis, and customer discovery to identify new opportunities.

  • Translate company objectives into clear product goals and measurable outcomes.

Leadership & Stakeholder Management
  • Lead and mentor a team of Product Managers and collaborate closely with cross-functional teams (Engineering, UX, Marketing, Sales).

  • Act as the primary product advocate and communicate product plans, progress, and priorities to leadership.

  • Partner with executives to ensure alignment and influence strategic product decisions.

Product Planning & Execution
  • Own the end-to-end product lifecycle from ideation to launch and iteration.

  • Develop and manage product roadmaps, ensuring prioritization based on business value and customer needs.

  • Create detailed product requirements, user stories, and acceptance criteria.

  • Review product performance, define KPIs, and drive continuous improvements post-launch.

Customer & Market Focus
  • Deeply understand customer needs through interviews, analytics, and usage data.

  • Champion customer empathy, ensuring user experience is central to product design.

  • Work with UX teams to create intuitive, impactful user experiences.

Data-Driven Decision Making
  • Use qualitative and quantitative data to guide product decisions.

  • Track and analyze product metrics to measure success and identify improvement areas.

Job Overview

Date Posted
07 Feb 2026
Salary
South African Rand . ZAR 300,000 - 400,000
Location
Western Cape, South Africa

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